The corpus of medical observations is based on classic clinical tests of a small number of patients. On the other hand, Jawbone thinks of the UP wristband — to be worn 24/7 by millions of people — in a Big Data frame of mind. Hosain Rahman is or will soon be right when he says his UP endeavor contributes to the largest sleep study ever done.
Monday Note examines the Jawbone UP, which I’ve enjoyed using these past two weeks, and explores its implications for the healthcare industry — the real potential of the device — and why Jawbone has received over $200m in funding from investors to date. You might not like where it’s going: giving corporations more data and insight, quite granular at that, into our lives and health statuses, but the potential for good here is also strong.
As for me, my use is still going strong; I enjoy the knowledge and statistics, and feel motivated to reach my daily activity goal of 8,000 steps (last night, I walked almost the whole way back home from the office and exceeded it by 50%).
End of Day Update: Jawbone has just announced a new API for connecting the UP smartphone app with other services such as My Fitness Pal, Sleepio, Withings (Wi-Fi weighing scale), and the very popular Runkeeper. With the latest 2.5 update, you’ll be able to log runs and other data in UP just by using these other apps the way you already do. Big news, as My Fitness Pal instantly improves the food/calorie database, and Runkeeper should bolster the wristband’s sensors with GPS accuracy.