sangsara.net

Tag: hipstamatic

  • Week 50.23

    Week 50.23

    Christmas is creeping closer, but the Goodreads Challenge angel won’t be darkening my doorstep as I’ve redeemed myself with two weeks to go! James Hogan’s Thrice Upon A Time was the twelfth book of my year, and definitely one of the better ones. It’s a 1980s time travel story where no time travel takes place, but it grapples with ideas about how timelines are rewritten, plus some other global topics that seem quite prescient when read today. Stylistically, it’s aged, but in that classic sci-fi way I love, which takes me back to reading books in the library after school. I think those hours, that precious access back then to a ton of books I couldn’t wait to read, were the part of going to school I looked forward to most. Anyway I’ve started a dumb new book that I should be finishing this year for bonus credit: The Paris Apartment by Lucy Foley.

    If you’re looking for reading material, it may interest you to hear that I somehow managed to finish B’Fast, the AI-generated breakfast zine project I mentioned last week. The InstaZine GPT I made to create the content is also available through the same link (I updated the page with some additional usage tips today). Now that it’s done, I’m planning to make a companion breakfast-themed zine called “B’Fast (Brandon’s Version)” which will be made entirely by me, in a way that an AI presumably would not. But probably not straight away.

    ===

    Earlier this year, Hipstamatic redesigned and relaunched their Hipstamatic X app. The “X” was dropped, and they added a new social feed. It was the official replacement for their original app which became Hipstamatic Classic. Where the original was funded by in-app purchases for new filters (at a pace of roughly one new 99c release each month), the new Hipstamatic charges a $30/year subscription, doubling their income from faithful fans.

    I used the new app for some photos during my trip to Japan and mostly enjoyed the experience, but it was too buggy and the UI was still too cluttered and confusing (a longstanding problem with the original Hipstamatic app as well) for me to consider continuing with a paid subscription.

    Their main problem is that there are now over 300 filters in the forms of “films” and “lenses” and “flashes” that you can combine to make infinite looks, and no good way to make the attractive human-curated combinations they recommend accessible and discoverable. In the last version, they tried to give a few of these combinations the tangible metaphor of being unique “cameras”, each one with a different skeuomorphic body you picked off a shelf, but essentially they were presets you could call up. But you can keep, what, ten of these aside in a little drawer before you couldn’t tell them apart? And so many of the other combinations were left out of sight and out of mind.

    Now, after a week of teasing social media posts, wherein a “physical camera” was shown in videos — quite obviously a 3D model rendered in AR, but some people believed they were going to release a hardware product anyway — they’ve released a major update (v10) that tries to untangle the Gordian knot of their UX issues.

    In this new version, they’ve tried to marry what worked in the original app with a new info architecture and set of metaphors to manage the library of looks they’ve accumulated over the last 14 years. You get just ONE skeuomorphic camera to call your own and customize the look of, and this camera is capable of loading up many presets. You can either let the camera detect the scene and choose a suitable preset for it (Auto mode), or specify the preset yourself (Manual mode). There are 9 possible scenes, such as Travel, People, and Still Life, but in a puzzling and unfortunate move, when you start using the app, each of these scenes has just one or two associated presets. That means you’re going to see the same looks over and over, when there are over a hundred more hidden away in a long list. This was presumably done to allow you, the user, to customize your experience and assign your favorite presets to the scenes.

    There are two major problems at this point. One: leaving it up to the user to gain their own understanding of all the pre-existing “good combos” and assign them to 9 scene categories is insane. It’s a lot of work to hand off to a customer you hope will pay you money. The team should be doing the work of tagging each preset combo with a recommended use case, AND making it easy to assign them. It’s not currently easy. I had to move back and forth between two sections of the app looking at presets and memorizing their names to go assign to a scene, because these things aren’t placed together. Off the top of my head, it just needs an in-line list of suggested presets (from the aforementioned tagging exercise) on the same screen where you customize a scene’s presets. Perhaps this is coming. I’d argue it should have been in the MVP release of such a big redesign.

    Two: as I mentioned, there are infinite possible presets given the number of ingredients they’ve accumulated. You can make your own combos, but there’s no great way to experiment and do this — there should be a sandbox where you can explore each lens/film/flash’s characteristics and try them out in real time to find a good combo. There used to be a section of the app called the “Hipstamatic Supply Catalog” where you could browse all these effects (it was only like a static magazine, but they could have made it interactive), and this now seems to be gone or I can’t find it anymore in the maze of menus and buttons. Perhaps they’re okay with most users just using the curated “good presets” and never making their own, but it seems like a missed opportunity.

    I was feeling a mix of optimistic and bored, so I paid for an annual subscription anyway and will be trying to take lots of everyday silly snaps with this, and maybe even use it on my upcoming trip to Thailand. But if you know someone who works at Hipstamatic, please talk to them about taking on some external advice.

    ===

    • I finished watching Pluto on Netflix. It’s still a strong recommendation for me; a modern anime made with classic sensibilities and a story that really keeps you guessing. It’s also a very different Astro Boy story, suitable for people who hear “Astro Boy” and think it’s stuff for kids.
    • We started watching A Murder at the End of the World and I’m really liking it so far. Especially its star, Emma Corrin, who I’ve never seen in anything else before. They’ve got the most strikingly similar face to Jodie Foster, I was sure they were related.
    • New playlist! BLixTape #3 is done, made up of mostly new songs that I’ve been listening to since mid-October. Add it here on Apple Music.

  • Week 14.23

    Ugh, the post-holiday period is the worst. I’ve struggled through the week, and it was only a short four-day work week because of the Easter/Good Friday holiday. I’m in the mood for another break now, and thankfully we have a week in Australia later this year to look forward to.

    I started off Monday with a client video call in which I got frustrated enough by my bad lighting situation (sitting in front of blinds — either too much light, too little, or visible horizontal shadows across my face) to finally do something about it. During my aimless ambles down the aisles of Japan’s electronic superstores, I saw many shelves dedicated to remote work equipment, presumably a big sales driver for them over Covid-19, and considered bringing a ring light home. I didn’t, but I found good looking ones on Shopee and ended up with a rectangular soft LED panel on a tabletop stand for just S$27! It does five color temperatures, but I’m sticking with Daylight, and overall it’s been an awesome purchase I should have made ages ago. And it arrived in 24 hours.

    No surprises, but I’ve taken far fewer photos since returning. I still open Hipstamatic regularly just to keep my streak going, and it’s forced me to try and snap something every day. That said, I wonder if this habit, and the product’s reboot, will last. As I was discussing with Michael, they needed to put some momentum behind the launch and sustain it with updates and quality posts in the global pool. But from how it looked in their updates, the founders were (also) on holiday in Japan on launch week? Perhaps they were there to boost some community events, but I looked at the Japan-only photo feed regularly and I was one of the most prolific posters. Not a great sign. They just released an update this weekend, at least, with a new Uji-inspired lens and film.

    A new fun thing to do with Midjourney emerged this week: a /describe command which takes a photo you upload and has the system describe it back to you in the form of Midjourney prompts, which you can then submit to generate a “broken telephone” remix of your original image.

    If you think computer vision/image recognition has gotten scarily good recently, you’d be right. AI is part of this chain somewhere, and look no further than this Memecam web app which blew my mind last night. Snap a photo of something, and it recognizes what the image contains, and uses GPT to create a joke and final meme, Impact font and all. It actually writes jokes about anything, instantly. That AI-generated Seinfeld stream could technically become good, viable (if not wholly original) comedy in the near future.

    ===

    Hey, two quick moments of consumer ecstasy I need to share!

    • We’ve got the HomePods in Singapore at long last. I don’t know what took Apple so long, but you can now officially buy them here, and the prices are slightly lower than I would have expected, at S$139 and S$429 for the mini and full-sized second-generation HomePods respectively. My Sonos speakers are now unplugged and we are a fully Siri-ed home. I’d previously bought two minis for the office and bedroom off the gray market, and those are now joined by two large ones in the living and dining areas. Reader, they sound glorious. It’s a rich, tangible, and emotionally satisfying experience for your favorite music. There was a point in time where Apple loved the word “magical” and used it liberally. Even for mundane things like keyboards that worked reliably. But these, these are kinda magical.
    • Nespresso launched a new kind of pod locally, one designed to approximate “filter-style” coffee, which in my mind is basically a pour over. They’ve been out for a few months in limited European markets, it seems, but still not widely available. They have a new design where you peel off a sticker to reveal an in-set dot grid which the liquid passes through — the foil is not punctured as a a result. You’re meant to press both the Lungo and Espresso buttons in sequence, resulting in a 150ml extraction, which they call a Gran Lungo. Lol. Anyway, it tastes pretty good. The longer cup is thinner and more delicate than if you used a regular pod to do an Americano or long black, with hardly any crema. This innovation allows for floral and fruity roasts to come through, if you like that sort of thing. I..I..I think it also results in more caffeine.
    • Boss coffee is now natively available in Singapore! Used to be you’d find imported cans in Don Don Donki (the local name for Don Quijote) and some other Japanese supermarkets, but it looks like Suntory is properly trying to bring “The No. 1 Ready To Drink Coffee Brand in Japan” to Singapore now. But I remain unconvinced these stubby plastic bottles and generic labels are the way. The little cans and their designs are iconic, and better for the environment since they can be recycled.
    Spotted in a 7-Eleven

    Last week I mentioned buying black tees from FamilyMart, and then got into a few brief discussions about fashion/luxury apparel this week, wherein I reflected that while I’m happy to pay high prices for technology and things crafted out of metal, I can’t feel that way about fabrics and leather. They wear down, so why not just embrace their replacement and buy cost-effective, expendable products from basic brands? Then the Twitter algorithm put a bit of trivia in front of me that the plain white tees worn by Carmy in The Bear got attention from viewers who wanted to buy them, and that they were actually pretty expensive ones made by Japanese brand, Whitesville.

    So… if you know me, you may know where this is going. Yup, this is the guy who loved PCs, hated Macs, and now has a house full of Apple products. To be clear, I wasn’t suddenly curious about the idea of buying ostentatious Veblen t-shirts with designer logos, just… better ones that would hold up longer and not look as cheap. So I now have an order of basic black tees coming in from Mr Porter that cost 5x what I normally pay for them. Gulp. I’ll work out if this actually makes sense and let you know.

    ===

    The Super Mario Bros. Movie is a fun trip in IMAX. We enjoyed it, and I’m looking forward to finally playing Super Mario 3D World + Bowser’s Fury and New Super Mario Bros. U Deluxe (I have to look up these names every single time) on my Switch soon.

  • Hipstamatic Vault Reopens — Old Friends for Sale

    Hipstamatic Vault Reopens — Old Friends for Sale

    The Hipstamatic iPhone camera app is in the habit of releasing new “HipstaPaks” of gear (each one typically has a new “lens” and “film”; occasionally a “flash”) every month. Some of these disappear awhile later, to keep the available collection manageable and, I suppose, to create some artificial scarcity around their releases.

    I discovered this a couple of weekends ago when I wanted the Swedish-themed Södermalm Pak and discovered it missing. I regularly buy everything they offer, not the idea of not having some drove me crazy. I promptly bought the remaining two or three I did not already have, proving their marketing technique works.

    So if you also have an obsessive nature and need to have a complete Hipstamatic pack collection, this weekend will feel like Christmas has come early because they’re opening their “HipstaVault”, with almost everything from the past available once more.

    As far as I can tell from Googling, the last time this happened was in 2012. I didn’t know it would actually happen again, so… predictably, I’ve now bought everything I missed.