• ➟ How Netflix Reverse Engineered Hollywood

    Alexis Madrigal, for The Atlantic:

    What emerged from the work is this conclusion: Netflix has meticulously analyzed and tagged every movie and TV show imaginable. They possess a stockpile of data about Hollywood entertainment that is absolutely unprecedented.

    Using large teams of people specially trained to watch movies, Netflix deconstructed Hollywood. They paid people to watch films and tag them with all kinds of metadata. This process is so sophisticated and precise that taggers receive a 36-page training document that teaches them how to rate movies on their sexually suggestive content, goriness, romance levels, and even narrative elements like plot conclusiveness.

    The data can’t tell them how to make a TV show, but it can tell them what they should be making. When they create a show like House of Cards, they aren’t guessing at what people want.

    What a huge undertaking, and a demonstration of Amazon-like patience for a company like Netflix—slowly, quietly, build a long-view competitive advantage in technology and process that becomes impossible for others to copy, and that eventually enables a whole new range of products that are themselves hard to compete with.

    This sort of rich metadata is what I’d expect IMDB to have, but a categorization exercise of so much subjective material benefits from the guidance of a single hand, while self-policing committees take much too long.


  • Reviewed The Humans by Matt Haig




    As a story, the way it moves is unlike anything I can remember reading. Laugh out loud funny at times; very insightful about life and love; peppered with sentimental, inspirational schmaltz; and also a fast-paced page turner. It’s some kind of sorcery. It’ll make you sad and lonely, but also take you to a place where it doesn’t matter.

    Reviewed The Humans by Matt Haig.


  • Shuttered Out

    IMG_0743

    At a recent office balcony party, I spoke to a colleague who’s also into photography (by which I mean he’s also afflicted by the coin-draining hobby of buying cameras), and realized that maybe I’ve made some progress. My last purchase was the Sony RX-100, which he also bought, and then sold, and then bought a Fuji X20, and then sold, and then bought a used Fuji X100S (pictured). The urge has not visited me lately, unless you count the $200 Q Camera which no amount of money on Earth can buy at the moment because they’ve only made one sold-out and poorly handled batch.

    I’m doing really well on just my iPhone 5S and excellent apps like the new Mattebox (do try my Velvius filter), and Cortex Camera. You can also explore all my posts tagged ‘Photography‘.


  • Reviewed The Inland Sea by Donald Richie




    I cannot recall a more insightful or colorful travelogue about Japan (article or book), and it’s 40 years old. Richie seems that rare and perfect in between of both cultures to serve as guide/interpreter to the foreign reader. I wish he had done more.

    Reviewed The Inland Sea by Donald Richie.


  • ArtScience Museum, Nov 2014

    ArtScience Museum, Nov 2014

    Some iPhone photos from a recent visit. I’d been meaning to see the Eames one for months, but it’s always a bit hard to get out to the Marina Bay Sands because there isn’t a lot to do afterwards if you’re not in the mood for an expensive meal or drinks.

    There are quite a few pieces in the Eames area, including some original interactive activities from an educational exhibit they designed, although the gallery layout leaves a little to be desired. A roughshod detail here, an odd pathway there, and lots of furniture out of reach, labeled “do not touch”, leaves you empty;  it’s only at the very end when you sink into a permitted Ottoman that you feel the humanity of their designs.

    The Chanel Black Jacket photo exhibition is much more enjoyable to explore, because there’s nothing between you and the content on display.

    ••••

    Here are the official exhibition summaries:

    Explore the life and work of Charles and Ray Eames, the most famous couple in design.

    Most known for their timeless furniture creations, their influence and innovation extended far beyond that into architecture, exhibition design, toy making and film.

    CHANEL’s photographic exhibition dedicated to Karl Lagerfeld’s book “The Little Black Jacket: CHANEL’s classic revisited by Karl Lagerfeld and Carine Roitfeld” opens in Singapore, joining a new stage of the exhibition that underlines CHANEL’s values of creativity and modernity.

    Discover the exhibition that pays tribute to CHANEL’s little black jacket. Through over a hundred photographs the jacket is adapted and worn differently by some of today’s greatest personalities in contemporary culture. Slipped on by the French singer, Vanessa Paradis, transformed into a headdress for the American actress, Sarah Jessica Parker, or adapted to Alice Dellal’s neo-punk look – this fashion masterpiece can adapt to any style.


  • Night Skyline

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    Just a photo from the iPhone 5S and Cortex Cam.


  • Cortex Camera is your best bet for quality iPhone photos

    Cortex Camera is your best bet for quality iPhone photos

    Original iPhone capture
    Original iPhone capture
    IMG_0506
    Cortex Camera capture

    It’s hard to believe that you can get different results from the same hardware—the same smartphone camera—just seconds apart. The first photo was taken with the iPhone 5S’s built-in camera app, which employs some impressive software techniques to improve most photos. In this case, a low-light scene forced an ISO sensitivity of 1000.

    The second photo was taken with Cortex Camera, which takes a series of images over 2 seconds or so (you don’t have to keep your hands perfectly still, but still-as-possible helps). These are then combined for far less noise, more accurate colors, and higher resolution (12mp on the iPhone 5/5S, which normally take 8mp images). The default Camera.app also combines up to four captures for better photos, but is optimized to work for all situations. For any scene without moving subjects and where you have the luxury of time, Cortex delivers better results.

    Camera.app 100% crop
    Camera.app 100% crop
    Cortex Camera 100% crop
    Cortex Camera 100% crop

    The shots above are 100% crops from the same scene. Note that the Cortex Camera version is both larger and more detailed. It has more potential for processing, and beats a fair few prosumer point and shoot cameras at the pixel level.

    The first app to do this “supersampling” was Occipital’s ClearCam, which I used to swear by. However, like their other app 360 Panorama, ClearCam hasn’t received any updates in the wake of iOS 7, and appears to have been abandoned as the company pushes their new Kickstarter-backed project, the Structure Sensor. At this time, ClearCam makes you wait longer and has a cumbersome alignment and enhancement process. Cortex Camera just takes the picture and saves it all in one step. It’s a damn shame, because both Occipital apps were among the first and best of their kind, enabling users to do things with their iPhones that seemingly defied the capabilities of the hardware. They clearly have a knack for clever imaging technology; I just hope they take a longer view of supporting their products some day.

    If you’re in the market for a new app to take and share those 360-degree panoramas, Sphere (formerly Tour Wrist) does a good job and is free. Bubbli is also promising, but captures video instead of photos to stitch a scene together, which means you have to pan slowly to get an even exposure. If you’ve got the cash and a love of new gadgets (mustnotbuymustnotbuy) Ricoh’s new Theta camera does the trick in a single click. It’s the first consumer-ready spherical capture camera and looks like a presentation remote. Simply hold it above your head and hit the button, and it takes in the entire scene. What’s more, the $400 device has built-in wifi and beams photos over to your iPhone for instant sharing. It’s not hard to imagine this feature on an iPhone a decade from now.