Happy iPhone week aka Tech Christmas to all who celebrate! I wrote up my thoughts (below) after the event on Wednesday, and since then I’ve seen the same sentiments echoed throughout YouTube videos, podcasts, and articles, so I at least know I’m not reading these things entirely wrong. All in all, one of the best iPhone lineups ever. They went all out, with very few compromises or artificial impairments to make the expensive models more attractive — they are all seriously good value, extremely capable-sounding devices.
On Tuesday, we went over to my parents’ place for dinner, and spurred by a question someone had last week after seeing a photo of their living room, I asked after some family history and got some new information. The accuracy and completeness of Singaporean family stories must vary widely; after all most families here only arrived in the last century. My dad only knows where his grandfather came from in China, and a suspicion of his occupation (ask me and I’ll tell you), but not why or how they made their way down to Southeast Asia. Apparently no one ever said. I’d say that was weird, but then I’ve waited this many decades to even ask.
You know what else I’ve waited forever to do? Start The Legend of Zelda: Tears of the Kingdom. I finished Breath of the Wild in the summer of 2023 — I could have sworn it was last year, oh my — after letting it languish uncompleted for about six years. Since both games are set in the same world of Hyrule, albeit expanded in TotK, many recommend taking a break in between. Now that the Switch 2 edition is out, with modern luxuries like running at 4K 60fps, it was time. And because this is a game where skills also accrue in the player rather than purely in the character, jumping back in feels great. I’m better at combat and finding my way around than I was at the beginning of BotW, which makes sense for a sequel: Link has been here and done this before. It’s marvelous game design all around.




Speaking of capital-D Design, Singapore Design Week is back again, but I’m less inclined to explore every venue and event after seeing that last year’s slipshod execution probably hasn’t been rectified. The website and program directory are still confusing and missing key visitor info.
Case in point: On Sunday we went down to the Science Park district for a talk I’d signed up for, only to find that no one in the stated venue (a building lobby) knew where it was happening. It turned out to be in an open space outside instead. I’m not sure the speakers knew either, given that several used packed slides unreadable on the small screens provided. To make matters worse, some presenters’ slides weren’t even fit to the full screen size. When informed by the audience, they said “sorry, we can’t fix it. We can send you the deck!”
Nearby, one of the robotics exhibitions had info cards printed in such tiny type you’d literally have to crouch on the floor to read them. I don’t know why we can’t get these things right for a design week.

But there was a high point! Local graphic and art book seller Basheer had a small stand at the fair, and I found a copy of Silvio Lorusso’s What Design Can’t Do: Essays on Design and Disillusion, which Jose recommended ages ago. It was S$37 for future reference.
If you follow me on Goodreads and were shocked at the amount of reading I suddenly got done, calm down. Those were not five separate books, but short sci-fi stories in something called The Forward Collection, published by Amazon, and curated by Blake Crouch of Dark Matter fame. For some reason, each story has its own entry on Goodreads instead of just one for the compilation. I recommend them!
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Apple Fall Event
- The annual Apple fall event took place as it always does in early September (I love that it’s been over 15 years but some people still ask “When do the new iPhones come out?”). This year was of particular interest to me because 1) I didn’t upgrade my iPhone for once last year, mostly content with my iPhone 15 Pro Max and even wondering if I could stretch it out to three years. 2) If I can save any money somewhere in my annual budget, I’d be open to it! Alas, my Apple Watch is three years old, and my AirPods Pro 2 are the Lightning version that don’t do lossless audio with Vision Pro. So as the livestream began, I started praying that none of the announcements would make me feel like I needed to buy stuff.
- Right out of the gate, the new AirPods Pro 3 were shown and I was like “goddamnit!” These mostly look the same, but have been subtly refined to fit better in your ears and yup, I need that as they’ve always been a little loose on one side. They supposedly sound better, thanks to a new acoustic port design. The active noise cancellation is now 2x better, and battery life has gone up about a third, to 8 hours. There’s also heart rate monitoring but I don’t give a crap about that. Nevertheless, a very hard purchase to resist.
- Then, the Apple Watch Series 11 and Ultra 3 were shown, but thankfully I’m not sporty enough so the bulk of their workout/outdoors adventure-centric improvements bounced off my consumer armor. I mainly use my Series 8 as a timepiece, with occasional notifications and stock prices that I read when waking up in the middle of the night, and all it needs is a new battery. Lighter, smaller, more health sensors, faster charging — these are all nice to have but not when a new titanium model comes to over S$1,200 with AppleCare+. What’s that? Buy aluminum? Oh no, darling.
- I was excited to see the iPhone 17 get a ProMotion display (variable refresh rates up to 120hz), because it suggests that the iPad Air might get one next year too. Overall, this is a truly great phone to offer as the base model. With better battery life, 256GB starting storage, and very capable cameras (including a smart new multi-aspect selfie camera), there are no compromises to be seen here and most people will be fully satisfied with one. It stands up well beside the Pro phone for everyday use in nearly all aspects.

- When rumors of the the iPhone Air leaked, I didn’t believe a thinner phone with less battery life made any sense. And including only a single camera with no ultrawide lens? That excludes most Gen Z buyers! But I think I was wrong. The new wider front-facing camera might handle the Gen Z selfie use case. In truth, this is a phone that matches or exceeds the specs of last year’s iPhone 16, but is way more desirable. With its unique and recognizable design, glossy titanium frame, and premium semi-pro price positioning, this is the peacocking model. It’s literally the shiny new object. And that place in the lineup is made possible by a welcome pivot in the Pro line.
- The iPhone 17 Pro and Pro Max are now freed from their jobs of pushing up iPhone ARPU by appealing to customers with a little more money to spend, and who want something better than the base model. That’s the Air now. The Pro models have now transitioned to powerful professional tools with features that most people won’t even have heard of (e.g. GenLock for video), let alone know how to use. Which means they can ditch premium/luxury materials like stainless steel and titanium, for a more pragmatic forged aluminum that’s lighter and better for thermal management. They can also withstand weirder/uglier industrial designs (emphasis on industrial) like the new camera plateau that houses bigger sensors and makes room elsewhere for massive batteries. These models can now be thicker and heavier than most consumers would like because the Air exists.
- The Air, by the way, looks like they got halfway through the development of next year’s rumored foldable iPhone and decided to ship one half as a product. Which is probably not entirely untrue; many niche Apple products are test beds for scaling ideas that will later appear elsewhere. The Air’s remarkable miniaturization and the Pro’s new vapor chamber cooling system will probably be echoed in a future Apple Vision Pro.
- It’s also worth noting the ever-changing definition of “Air” in Apple parlance. It usually means either cheaper or lighter, and never premium/luxury. The MacBook Air is both the cheapest and lightest laptop, at least for now. The iPad Air is a Goldilocks model, sitting between the basic iPad and the Pro (which is the thinnest and lightest). But while the iPhone Air is cheaper than the Pro, it’s the thinnest, lightest, and also nicest. It’s elegant where the Pro is beastly, and I think this is their main design direction for the future.
- Even if it doesn’t sell well this year, I don’t see this being canceled like the Plus phones. If anything, the Pro Max might be the one to go next. Its role is now to simply be the biggest screen, which a certain folding device might take the place of. So 12 months from now, we may be talking about iPhone 18, iPhone 18 Pro, iPhone Air 2, and an iPhone DS or whatever.
- So it’s decision time. By the time this gets posted, I would have chosen a phone, size, and color. The Air is very tempting, except I couldn’t live without macro and telephoto photos. I do think its 6.5” screen size is in the sweet spot. The Pro’s 6.3” is too small and according to myself in 2023, going back to a bigger Pro Max after three years of Pro was worth the pocket bulge and hand strain. The new Cosmic Orange is striking as hell, but will it look tired after two years? Or two weeks? Brian called it reminiscent of “80s anime” and I think he’s onto something with that bit of free association. It also reminds me of some Sony MP3 players and phones.
- Update: Pro Max in Silver. Big, heavy, and expensive. I’ll have to tighten my belt now in more ways than one.

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